Søk: 'The New Strategic Brand Management: Creating and Sustaining Brand Equity Long Term'
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Industrial Global Brand Leadership: a Capabilities View
ISBN 9781902034478 , 2007 , Michael Beverland, Julia Napoli, Adam Lindgreen
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Strategic Advertising Management
ISBN 9780199274895 , 2005 , Larry Percy, Richard H. Elliott
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Strategic Management: Concepts and Cases
ISBN 9780071317917 , 2013 , Frank T. Rothärmel
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Strategic Management
ISBN 9780471380719 , 2000 , Garth Saloner, Andrea Shepard, Joel M. Podolny
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LTE - The UMTS Long Term Evolution: From Theory to Practice
ISBN 9780470660256 , 2011 , Stefania Sesia, Issam Toufik
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New Products Management
ISBN 9789814577106 , 2014
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BRAND sense: Sensory Secrets Behind the Stuff We Buy
ISBN 9780743267847 , 2005 , Philip Kotler, Martin Lindstrom
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Brand India: Master Images and Narratives in the Backdrop of Globalism
ISBN 9788176464697 , 2005 , Sunanda Mongia
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Strategic Management for Hospitality and Tourism
ISBN 9780815393474 , 2019 , Fevzi Okumus, Levent Altinay, Prakash Chathoth,m.fl.
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Designing Brand Identity: An Essential Guide for the Whole Branding Team
ISBN 9781118099209 , 2012 , Jo MacDonough, Christopher Shaw, Hitomi Masuhara
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Strategic Operations Management
ISBN 9780415587372 , 2012 , Steve Brown, Richard Lamming
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The New Successful Large Account Management: How to Hold Onto Your Most Important Customers and Turn Them Into Long-term Assets
ISBN 9780749445010 , 2005 , Robert B. Miller, Stephen E. Heiman, Tad Tuleja
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Designing Brand Identity: An Essential Guide for the Whole Branding Team
ISBN 9781118980828 , 2017 , Alina Wheeler
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Strategic Management: Text and Cases
ISBN 9780077862527 , 2013 , Gerry McNamara, Gregory G. Dess, Alan Eisner
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Winning Now, Winning Later: How Companies Can Succeed in the Short Term While Investing for the Long Term
ISBN 9781599510217 , 2020 , David M. Cote
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Strategic Management: Concepts and Cases
ISBN 9780136120988 , 2010 , Fred R. David
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Global Strategic Management
ISBN 9780198706595 , 2014 , Jedrzej George Frynas, Kamel Mellahi
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Global Strategic Management
ISBN 9780324590982 , 2009 , Mike W. Peng
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Strategic Management: Concepts ISE
ISBN 9781266302565 , 2023 , ROTHAERMEL
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Brand Leadership: Building Assets In an Information Economy
ISBN 9781439172919 , 2009 , Erich Joachimsthaler, David A. Aaker
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Strategic Information Management: Theory and Practice
ISBN 9780367252519 , 2020
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Peer Gynt og Brand: en ny fortolkning
ISBN 9788205190832 , 1990 , Trond O. Larsen
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Values-driven Change: Strategies And Tools for Long-term Success
ISBN 9780595393947 , 2006 , Ken Hultman, Kenneth E. Hultman
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Private label strategy: how to meet the store brand challenge
ISBN 9781422101674 , 2007 , Jan-Benedict E. M. Steenkamp, Nirmalya Kumar
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Strategic Management: Theory and Application
ISBN 9780199216468 , 2007 , Adrian Haberberg, Alison Rieple
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Brug dit brand: udtryk organisationens identitet igennem corporate branding
ISBN 9788702078169 , 2009 , Majken Schultz, Mary Jo Hatch
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Killer Web Content: Make the Sale, Deliver the Service, Build the Brand
ISBN 9780713677041 , 2006 , Gerry McGovern
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Brand Driven: The Route to Integrated Branding Through Great Leadership
ISBN 9781425937089 , 2007 , F Joseph LePla, Susan V Davis, Lynn M Park
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Startup Way: How Modern Companies Use Entrepreneurial Management to Transform Culture and Drive Long-Term Growth
ISBN 9781524762391 , Eric Ries
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Strategic Market Management
ISBN 9780470059869 , 2007 , David A. Aaker, Damien McLoughlin