Søk: 'The global brand : how to create and develop lasting brand value in the world market'
-
Private label strategy: how to meet the store brand challenge
ISBN 9781422101674 , 2007 , Jan-Benedict E. M. Steenkamp, Nirmalya Kumar
-
Valuepack:Strategic Brand Management:International Edition/Brand You
ISBN 9781408200636 , 2008 , Kevin Lane Keller, Michael R. Solomon
-
From brand vision to brand evaluation: the strategic process of growing and strengthening brands
ISBN 9780750667494 , 2006 , L.De Chernatony, Lesley de Chermatony
-
Brand-gåten
ISBN 9788279352327 , 2007 , Henrik Ibsen, Trond Jahr Larsen
-
Brand leadership
ISBN 9780743207676 , 2002 , Erich Joachimsthaler, David A. Aaker
-
The Value Model: How to Master Product Development and Create Unrivalled Customer Value
ISBN 9789163063497 , 2003 , Per Lindstedt, Jan Burenius
-
Selling Today: Partnering to Create Value: Global Edition
ISBN 9781292060170 , 2014 , Gerald L. Manning, Barry Reece
-
Brand Leadership
ISBN 9780684839240 , 2000 , Erich Joachimsthaler, David A. Aaker
-
Strategic Brand Management: Building, Measuring, and Managing Brand Equity
ISBN 9780131105836 , 2003 , Kevin Lane Keller
-
The New Strategic Brand Management: Creating and Sustaining Brand Equity Long Term
ISBN 9780749450854 , 2008 , Jean-Noël Kapferer
-
Value Proposition Design: How to Create Products and Services Customers Want
ISBN 9781118968055 , 2014 , Alexander Osterwalder, Yves Pigneur,m.fl.
-
The New Strategic Brand Management: Creating and Sustaining Brand Equity Long Term
ISBN 9780749442835 , 2004 , Jean-Noël Kapferer
-
Brand Management
ISBN 9781855219618 , 1998 , L.De Chernatony
-
Build a Brand in 30 Days: With Simon Middleton, The Brand Strategy Guru
ISBN 9781907312427 , 2010 , Simon Middleton
-
Strategic Brand Management
ISBN 9780198797807 , 2018 , Larry Percy, Richard Rosenbaum-Elliott,m.fl.
-
Design Thinking: Integrating Innovation, Customer Experience, and Brand Value
ISBN 9781581156683 , 2009 , Thomas Lockwood
-
Brand Society: How Brands Transform Management and Lifestyle
ISBN 9780521726900 , 2010 , Martin Kornberger
-
Brand Society: How Brands Transform Management and Lifestyle
ISBN 9780521898263 , 2010 , Martin Kornberger
-
Value wars: the global market versus the life economy
ISBN 9780745318899 , 2002 , John McMurtry
-
Corporate Reputation: Brand and Communication
ISBN 9780273727590 , 2012 , Chris Fill, Stuart Roper
-
(Re)inventing the Brand: Can Top Brands Survive the New Market Realities?
ISBN 9780749435936 , 2001 , Jean-Noël Kapferer
-
Excellence in People Analytics: How to Use Workforce Data to Create Business Value
ISBN 9780749498290 , 2021 , David Green, Jonathan Ferrar
-
How Children Develop
ISBN 9781429242318 , 2014 , Robert S. Siegler, Nancy Eisenberg, Jenny Saffran
-
How Children Develop 5e
ISBN 9781319014230 , 2017 , 5. utgave , Robert S. Siegler
-
Asian Brand Strategy: How Asia Builds Strong Brands
ISBN 9781403992796 , 2005 , M. Roll
-
Strategic Brand Management
ISBN 9780199260003 , 2007 , Larry Percy, Richard H. Elliott
-
Critical Issues in Brand Management
ISBN 9780954973001 , 2005 , L.De Chernatony, Temi Abimbola
-
Brand New Justice
ISBN 9780750666008 , 2004 , Simon Anholt
-
B2B Brand Management
ISBN 9783540253600 , 2006 , Philip Kotler, Waldemar Pfoertsch, Ines Michi
-
Excellence in People Analytics: How to Use Workforce Data to Create Business Value
ISBN 9780749498306 , 2021 , 1. utgave , Jonathan Ferrar; David Green